2026-03-06T21:37:48Z https://gunma-u.repo.nii.ac.jp/oai

oai:gunma-u.repo.nii.ac.jp:00001182 2023-06-19T13:53:04Z 325:326:351

The Function of DMO in Japan and Its Challenges 日本版DMOの役割と課題に関する試論 Ohno, Tomihiko 1391 大野, 富彦 1390 日本版DMO 経営学 観光 地域づくり 合意形成 Departmental Bulletin Paper As a part of “Regional Revitalization”, the Japanese Government is going to strengthen tourism industry and community. DMO (Destination Management/Marketing Organization) is a position of leadership of it. In this paper, we consider DMO in Japan from a point of Management Studies, and show two research subjects. First is “boundary of DMO”, second is “process of consensus building”. Especially, we emphasize “Ba” and “Teaming” in “process of consensus building”. When DMO and various stakeholders communicate, dialogue and share their thoughts in “Ba”, we believe that they can find capabilities of their community, which make a growth of tourism industry and community. departmental bulletin paper 群馬大学社会情報学部 2017-03-01 2017-03-27 VoR application/pdf 群馬大学社会情報学部研究論集 24 81 92 AN10477040 1346-8812 https://gunma-u.repo.nii.ac.jp/record/1182/files/24_81.pdf http://hdl.handle.net/10087/10951 https://gunma-u.repo.nii.ac.jp/records/1182 jpn